Ready, set, social media
A practical workshop to create business pages on social media sites.
Armed with your laptop, business information, logos and images we will guide you through the process of starting a social media page from scratch. Includes top tips on how to make the best of your time online.
Developing a social media strategy
How to develop and utilise the most effective online PR tools.
Covering effective engagement and retaining an audience and correctly utilising all social media sources to put across your key messages.
Come in from the cold - social media explained
Following on from the success of our Taste Of PR sessions we are once again opening our doors, putting the kettle on and inviting you to pop in between 8am and 9.30am but this time with your social media questions.
We can roll up a chair at a computer and help you set up your blog, Facebook page or Twitter account or we can have a chat about how to maximise your time by using social media to create new business leads. Since we are running our social media surgery every day for a week, you can keep coming back for help or to show us how you've got on!From the team that was shortlisted for the 2011 CIPR PRide shortlist for Best Use of Social Media this is an unique opportunity to tap into an expert resource for free.
A Taste of PR
Approach PR is offering a "taste of PR" to celebrate its 10th birthday.
The multi-award winning team is offering free PR advice throughout the day on Tuesday 29 November - plus a slice of luxurious celebratory birthday cake!
"It wouldn't be a proper birthday without cake so we're offering a taste of something sweet and a figurative taste of our expertise for anyone who's keen to glean any PR advice from us on this special day," says Managing Director Suzanne Johns who launched Approach in 2001 to gain more flexibility as a working mum after the birth of her first child.
"We feel we've got such a lot to offer our neighbouring businesses after 10 years in the industry and while many local firms have experienced our expertise, there's plenty more who we feel we can support through a birthday open day."
The company represents national and international brands such as Delifrance UK Ltd, German kitchen manufacturer Alno AG and local businesses such as Care Recruitment Services, Bradford Chamber and Heat Electric. The team also offers broadcast media coaching and PR workshops through its training arm Approachability.
Suzanne added: "Offering a taste of PR is truly in the spirit of what we stand for. Despite 10 years of successful campaiging for largely big name brands, it's our local community that really matters to us and we couldn't think of anything more appropriate than opening our doors to our neighbours on this very special occasion for our business."
Broadcast media training workshop
Live camera crew and former BBC director of programming put local business leaders through their paces
The Approachability broadcast media training was a real success with exceptionally positive feedback from all the delegates. Having the "live" broadcast interview team on site with all their necessary camera and sound equipment added a whole new dynamic to the training and meant the interviews were as authentic as possible. The media scenarios that were created and worked through on the day really hit the mark and left our delegates feeling confident and able to tackle a pre-recorded or live television or radio interview. Bradford Chamber Chief Executive Sandy Needham
Approach Broadcast Hour
We’re offering an exclusive window into our Approachability broadcast media training on Monday 12th September at 11am. It’s a free hour with the experts for face-to-face guidance on television and radio communication and an insight on how to get the best out of any broadcast media interview.
Meet the experts at Approach PR’s broadcast hour
Nothing comes close to the feeling of having a TV camera pointing at you with the demand to make a crisis statement on an issue you’re not ready for.
Or having a broadcast news opportunity to state your case… only to be manipulated by the interviewer and not get your key messages across.
Approach PR’s broadcast media trainer Michelle Gee has over 10 years experience in finding the news and delivering it live on air to the Yorkshire region. She knows what makes good television, how the editors brief the journalists and what their agenda will always be.
We’re offering an exclusive window into our Approachability broadcast media training on Monday 12th September at 11am. It’s a free hour with the experts for face-to-face guidance on television and radio communication and an insight on how to get the best out of any broadcast media interview.