Social media

There are many reasons why social media can be effective for your business; managing your brand reputation, engaging with your audience, building trust and authority – we could go on.

Social media is just another way to interact and engage with your audience. But how effective social media can be is down to knowing what you have to say and what you want to achieve from it.

Listening to your audience and using this as a base for your strategy is a great place to start.

It’s not just about the amount of likes or followers you may have, but how they can benefit your business. Whether you are engaging with customers and have visual content to share, or want to make new connections within your industry, Approach will review your objectives and establish the best way of using social media to get the results you want.


  • Social media strategy
  • Social media content creation
  • Influencer engagement
  • In-house LinkedIn, Facebook and Twitter training
  • Management of LinkedIn, Facebook, Twitter, Instagram, Pinterest, Snapchat, Google+ accounts
  • Brand monitoring
  • Campaign reporting
  • Facebook and Twitter advertising
  • Problem solving and crisis management

To find out more about managing social media in-house, visit our Approachability training pages.


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