A day in the life of a PR start up in 2001
This month, Approach PR is celebrating it’s 18th birthday! Approach started as a freelance operation in the…
A Guide to Twitter Lingo
As social media experts, we deal with platform based jargon every day – but it can be…
A day in the life of Finley Howell
As a current Business Management undergraduate placement year student, I often get asked ‘what do you want…
World Emoji Day
Emojis. A universal language that adds a splash of colour, a dash of personality, and arguably, can…
National Eczema Week
This week is National Eczema Week. Run by the National Eczema Society, the initiative aims to support…
Changing social media platforms
Would you consider yourself tech savvy? While teens may be scrutinised for being glued to their screens,…
A day in the life of Melissa Watson
As a gap year student fast approaching the dawn of my journalism degree, I couldn’t be more…
A day in the life of Betty Adams
What is PR? …A question I get asked more times than I care to mention! From copywriting…
Six top tips for getting in your regional press
The team at Approach regularly speaks to, and works with, a huge array of businesses – from…
Raising the Bar for education
A highlight in any corporate social responsibility calendar, yesterday was the day where many local businesses eagerly…
World Mental Health Day
Mental health and wellbeing are buzzwords that have become particularly well-used over the last couple of years….
A day in the life of Sarah Kroon
I often get asked about my role as Partnership Director at Approach PR and what it involves…
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