The future of furniture
As we approach the circular economy full speed ahead, we strap our seatbelts in preparation for a…
Ilkley Carnival – at the heart of a community
It’s that time of year again, almost like it never leaves – meetings have begun, banners are…
What social media trends will dominate in 2019?
2018 saw social media dominated by privacy scandals, advertising growth and a move towards ‘Story’ content. However,…
Goal setting in January
Ahh January. Dry January. January blues. Longest-wait-until-pay-day-January. The first month to kick start us into a brand…
Knowledge sharing on the big screen
At Approach we are keen to make sure that we’re always up to date with the latest…
My first encounter with the world of PR
Though this piece claims that my placement at Approach has been my ‘first encounter’ with public relations,…
Creating the ‘carnival effect’ for clients
You may have heard that Approach has won its 28th industry award – and this time it’s…
How much value should we place on ‘wellness’ at work?
For many, wellness is absolutely crucial to maintaining the status quo both physically and mentally. I’ve heard…
Going for gold at the PRide awards
It was our eagerly awaited annual PRide awards yesterday evening in Leeds and we scooped the top accolade…
The difference between journalism and PR
When I was studying for my journalism degree, the lecturers liked to make fun of PR and…
British Food Fortnight: No ordinary awareness week
Few things have the ability to unite and cross boundaries like our love of food. It is…
Three things which should be in your PR toolkit
This week, Shona and I are delivering a workshop at the Bradford Chamber of Commerce, unleashing our…
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