We were tasked with establishing French manufacturer and brand, Mobalpa kitchens, in the UK market, increasing product brand range and franchise awareness through trade, national and regional media.
Through a combination of a proactive and reactive press office, local franchise support, events, customer case studies and social media the brand has become a name that is well known and respected within the industry nationwide.
- In 2017 we achieved 63 pieces of quality coverage in consumer, trade, national and regional press
- This resulted in an audience reach of 4,658,785
- Between February 2017 – April 2017 we assisted with the launch of three brand new showrooms in London and Yorkshire
- Regularly called upon by Kitchens, Bedrooms and Bathrooms magazine for its ‘Drawing Board’ feature, highlighting the design skills of the different branches
- Supported the client in launching new product ranges to a UK market
- Helped create an interactive franchise PDF, including overseeing video testimonials, for the client to use as a tool at franchise fairs to support business growth
- Communicated as the brand across social media platforms for Mobalpa UK, Mobalpa Warrington and Mobalpa Islington