Here are our top tips for getting hired. The New Year can get people thinking about a new job or a career change.
Here is our MD Suzanne’ Johns’ advice for standing out in a PR interview.
Suzanne’s top 5 tips for candidates seeking roles in the PR industry are below, for the full article click here.
- Look objectively at your CV – if there is a gap in your skills, consider doing voluntary PR for a charity or community organisation to get the experience. Oxjam is an excellent example of taking on voluntary work to improve your skills gap. Writing a regular blog also shows copywriting skills and taking initiative.
- Research the agency you are applying for and personalise your approach. Any sir/madam emails immediately get discarded at Approach PR because our individual profiles can be found on the website. These key details could be the difference between you and your competition.
- Ensure your portfolio is up to date and consider sending it when making your initial approach. We often see candidates turn up with an old portfolio which does not reflect a passionate individual. Equally, we often have applicants profess a love of writing but don’t bring any proof – any creative copy you’ve pulled together, be it a press release, a blog post or a letter, is beneficial to take along.
- Go above and beyond. Send a follow up email to thank them for the interview and personalise it – but don’t stalk for a response! The key is to be keen without harassing.
- Understand the PR industry and the level you are applying for. We often find that most job applicants are too over or under qualified for the advertised position. Research the job title and company website to see how your skills would complement the current team.
We hope you enjoyed our top tips for getting hired.